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MailPanda: Effective Email Campaigns

Did you know that at ClickPanda we have the best platform for you to execute your marketing campaigns. by e-mail?

That's right... we have it! and it's available for you, that's why today we want to tell you about "MailPanda" and how it can offer you all the tools to easily and quickly create and send your email marketing campaigns.

"MailPanda" has an easy-to-use template editor, autoresponders, campaign builder, unlimited contact lists, campaign monitor, marketing statistics, mailing planning, delivery reports, bounce report, among others; it also has a customer support area available to accompany you at any time of the process.

Now we want to tell you a little more about each of the tools that you can find in ClickPanda's email marketing platform.

MailPanda" TOOLS

As you know, mass mailing has become one of the most powerful and efficient communication channels in the market.ClickPanda has incorporated into its platform all the tools that allow you to do this task with a high level of quality but in a simple way where, with a few clicks, you can achieve great results.

  1. CAMPAIGN CREATOR:

With this tool you will be able to create your campaigns quickly and in a really easy and intuitive way.You will only have to drag and drop the elements you want to add to your campaign in the content editor.

Also you will find a wide variety of predesigned templates of all types so that you can create eye-catching and original e-mails; likewise, you will have the option to create your own.

  • LIST OF CONTACTS:

We know that not all your customers have the same tastes and needs, therefore, in MailPanda you will be able to segment your list of contacts since, in this wayIf you have a customer group, you will be able to divide your customers into groups and offer the products or services that really suit them.

For example, you can divide your contact list into groups according to their interests, age, gender, geographic area, previous purchases, among others; this way, you will better tailor your campaigns to your recipients, and send the right messages to the right people.

Don't worry about the number of contacts you may have, because you will have the possibility of having as many as you want... since we offer the option of having unlimited contacts.

  • CAMPAIGN MONITOR:

An essential part of email marketing campaigns are their measurements and the analysis that can be made of the data obtained; this is why, if you want to test the effectiveness of your strategy and improve future campaigns, it is essential that you monitor them continuously.

Therefore, With MailPanda's campaign monitor you will be able to have detailed reports on the performance of each of your campaigns.will provide you with the following data:

  • Openings: It will show you the percentage of people who opened the mailing email you sent. In addition, if you want the most detailed report you can see exactly which emails were opened, the date and time, IP address, country, region and possibly the browser and device used.
  • Clicks: It will allow you to know how many users have clicked on your "call to action".The date and time, the region or city they clicked from, the date and time, and the destination they arrived at when they clicked.
  • Not open: You will be able to know which contacts did not open the mail and what message the server sends.
  • Bounces: It will show you the number of bounced mails, in other words, returned mailsThis can happen because the email address no longer exists. In the detailed report you will be able to see the recipients to whom the email bounced and the possible cause of the bounce.
  • Subscription cancelled: It tells you the percentage of people who went to the "cancel this subscription" option. You will be able to know exactly which contact performed this action, the date it was performed and the reason.
  • Marketing statistics:

Marketing statistics will help you know what your audience and/or customers are really interested in and, at the same time, detect problems in your strategy.

It is important that you review these statistics, as they will allow you to keep your customers informed as well as to adapt or personalize your messages.

In MailPanda's campaign marketing statistics you will be able to see a graph with the activity data, in the 24 hours following the sending of your email, of openings and total clicks.

On opens and clicks you will have the data segmented by country and region; as well as, by domain, device and browser.

At ClickPanda, we have a team of technical support who will be attentive to your needs. You can contact us via WP, through our social networks or by entering our website. We try to make our tutorials as simple as possible so that you can understand step by step how to carry out the processes; however, we also specialize in offering a high quality technical service.

MailPanda is a platform for email marketing really complete, with which you will not have to spend a lot of time in the elaboration of your emails and send them in bulk. With it you will be able to communicate everything you consider important and create a stronger and closer link with your audience, customers or potential customers.

At ClickPanda we support and accompany small and medium enterprises, entrepreneurs and businesses in their digital transformation and growth, for this we create tools that facilitate their work, with which they achieve their goals and fulfill their dreams. Do not hesitate to contact If you have any questions or would like more information about our products, services or plans, please do not hesitate to contact us.

Do you want to know more about email marketing? We share with you the following articles from our blog on this topic:

Importance of digital email marketing

Still not using e-mail marketing to sell?